A working system settles the debate
We prove value in short cycles against real data, because a working system tells you more than a finished plan.
About
We build the AI, and stay to run it
ASC is an AI company. We take an engagement from strategy through to systems in production and stay accountable for what happens next. One team sets the direction, builds the system, and hands your people a capability they own.
- Group founded
- 2016
- Group founded
- Engineers across the group
- 500+
- Engineers across the group
- Countries delivered into
- 10+
- Countries delivered into
- Clients served
- 60+
- Clients served
What we believe
The convictions behind how we work
A few beliefs shape every engagement. They are why we move the way we do, and why the systems we ship are built to be run, not just shown.
AI changes how the work gets done, not just how fast
Treating AI as a productivity add-on leaves most of the value on the table. We design for the deeper shift: how teams decide, coordinate, and operate once AI is in the loop.
Production is the only proof
A demo convinces no one who has to run the result. We build for the trough, not the pitch: every system is auditable, maintainable, and ready for the day-to-day it has to survive.
Governance is designed in, never bolted on
Responsible AI is a set of controls, review gates, and audit trails built into the system from the first sprint, not a policy statement written after launch.
Clear ownership from the start
The code, models, and data assets built for you are yours. ASC accelerators, ASC products, and third-party components keep their own terms.
One team, strategy through production
One team sets the direction, builds the system, and keeps it running. Consultants and engineers work together, so context carries from advice into delivery.
Where we come from
A testing firm's discipline, an AI company's ambition
We started by holding software to a standard and grew into building the systems ourselves. The habit of proving that something works never left.
10/2016
Vietnam's first independent QA firm
Founded as the first dedicated software quality-engineering company in Vietnam, holding a client to the number that defines done.
2018-2023
Across the technology value chain
Expanded from testing into software development, digital operations, IT training, and HR services, delivering the full path from build to run.
2025
AI services formalized
AI moved from project work to a named practice, backed by group engineering capability and SenLab research.
2026
ASC established
ASC stands up as the group's dedicated AI division, carrying AI strategy through to production as one accountable partner.
What stands behind the work
- A decade of production engineeringASC is the AI division of a software group that has shipped and run production systems since 2016.
- Quality engineering in the DNAThe group began as an independent software-testing firm. Holding a system to the number that defines done is how we started.
- A research lab at the frontierSenLab runs active AI research with academic and industry partners, and that work feeds directly into what we build.
Where we deliver
- United StatesNative compliance: HIPAA
- JapanNative compliance: METI Guidelines
- KoreaNative compliance: AI Basic Act
Certifications and recognition
- ISO 27001:2022
- ISO 9001
- First independent testing firm in Vietnam
- Vietnam Top 10 Tech & Map 2025
The decision in 2026
Two paths diverge from here
Organizations that align strategy, prove value fast, and scale compound their advantage. Those that wait out the debate watch the gap widen. We built ASC to move teams down the first path.
The 2026 decision
Two paths from here
From a shared decision point in 2026, two paths diverge. Transforming with AI rises through AI strategy alignment, rapid proof of concept and validation, and enterprise scale-up to market leadership with a compounding AI advantage. Waiting and seeing declines through internal debate, stalled pilots, and competitive erosion to a market laggard position, playing catch-up indefinitely. The window of strategic advantage narrows each year from 2025 to 2030.
The same starting point, two outcomes. One path compounds an AI advantage. The other pays for the delay. The cost of waiting rises every year the window stays open.
What sets us apart
Five things you feel on the engagement
What a client can expect to see on an engagement.
01
Engineering that continues after the model works
Integration, evaluation, and operation are part of the build, not a later phase.
02
One partner, strategy through production
The consultants who set the priorities stay through implementation, alongside the engineers building the system.
03
Each build starts further along
Reusable accelerators, pre-trained models, and deployment pipelines carry over from earlier work, and SenLab research feeds what comes next.
04
Tri-market, compliance built in
Delivery into the United States, Korea, and Japan with the regime designed into the system from the start: HIPAA, the AI Basic Act, and METI Guidelines, not a home-market default applied everywhere.
05
The first project is rarely the last
92% client retention. Executive sponsors become internal champions, and engagements grow from a first project into a standing partnership.
Products and research
We build our own AI, too
Our products give us real-world domain expertise and SenLab research keeps us at the frontier. Both compound back into what we build for you.
ASC products
Domain expertise
- AudraAI invoice and PO reconciliation
- SenthingAI for knowledge workers
- CashlensAI financial assistant
- QA42Agentic testing platform
- CMINAI contract management
- TutoreeAI education tutor
- CortexAI browser memory system
- BeaconEnterprise AI agent platform, the trust layer
SenLab research
Research frontier
- SAGESelf-evolving LLM agents that adapt and optimize on their own.
with researchers from Sorbonne Paris
- Auto-RaterWhether AI can check data quality and labeling the way a person would.
with researchers from JP Morgan
- R-RLRecursive policy improvement, whether a model can improve its own decisions.
with researchers from Washington University
- PRISMSafe model mechanisms for steering behavior inside the black box.
Work with the team that builds it
Tell us where AI would change the work. We scope the first engagement around the outcome and stay accountable from strategy to production.