Dynamic pricing
A mid-market DTC apparel brand
Pricing across 14,000 SKUs was reset manually on a weekly cadence, so the team chased competitor moves days late and left margin on the table every season.
ASC built a pricing agent that reads live demand signals, competitor feeds, inventory depth, and markdown rules from the brand's commerce platform, then proposes and writes price changes back to the catalog through the existing PIM API, with a human approval gate on any move outside set guardrails.
Prices now adjust in real time within margin floors the brand controls, and contribution margin rose 9 percent against the pre-engagement baseline.
margins +9%